Build the system.
See the signal.

Raikes & Co. brings together the disciplines that make digital growth easier to direct: demand capture, dependable measurement, and data that is ready to answer a real business question.

The work in one line

From the search query to the decision table, each part should support the next.

01 / The service framework

A modular path from foundation to growth.

A connected set of digital growth services for organizations that want stronger online infrastructure, clearer performance visibility, and a practical way to act on what they learn. Begin with one priority and add support as your needs evolve.

01Build

Website Development & Launch

A one-time engagement to establish or improve a professional, scalable website foundation.

Build a stronger digital foundation that is ready to support future growth.

What this can include
  • Website structure and responsive design
  • Technical configuration and launch support
  • Foundational SEO and analytics configuration
  • Pre-launch quality assurance

Scope note: Scope and pricing reflect site size, content, migration complexity, integrations, and technical requirements.

Discuss your website project
02Maintain

Website Maintenance & Ongoing Support

Ongoing support that protects the website investment and provides practical assistance after launch.

Retain the level of ongoing support that is practical for your organization.

What this can include
  • Routine maintenance
  • Content and page updates
  • Troubleshooting and configuration support
  • Performance checks and additional development

Scope note: Monthly support is shaped around expected needs; work outside scope is quoted before it begins.

Discuss ongoing support
03Measure

Website Performance Analytics

Move beyond traffic totals with a focused review of acquisition, engagement, conversions, landing pages, content performance, and measurement quality.

The goal is not more reporting. It is a concise view of what deserves attention.

What this can include
  • Traffic-source and engagement analysis
  • Conversion and landing-page performance
  • GA4 measurement review
  • Trend, anomaly, and opportunity reporting

Scope note: Data sources, reporting cadence, and dashboard requirements are established during consultation.

Discuss performance analytics
04Clarify

Business Clarity & Opportunity Reviews

Connect signals across marketing, operations, customers, and performance to identify opportunities, risks, priorities, and meaningful KPIs.

A Business Clarity Audit can be a focused first engagement around one practical business question.

What this can include
  • Business performance analysis
  • Customer and market insights
  • Marketing performance analysis
  • Opportunity, risk, and KPI identification

Scope note: The relevant records and business question are agreed before the review begins.

Explore the Business Clarity Audit
05Acquire

Google Ads & Paid Search Management

An optional acquisition service for organizations seeking qualified traffic, leads, or measurable outcomes when paid search fits the opportunity.

Acquire qualified demand when the goals, market conditions, and measurement plan are ready.

What this can include
  • Campaign planning and account structure
  • Search-intent, keyword, and message testing
  • Ad copy and relevance improvement
  • Budget and conversion oversight

Cost note: Management and advertising media spend are separate. Media spend is paid directly to the platform.

Discuss paid search

02 / A flexible starting point

Begin with the priority that matters now.

Choose only what serves the priority. Services may be selected individually or combined around your capabilities, resources, and growth objectives.

01

A stronger online presence

Begin with Website Development & Launch.

02

A foundation needing support

Begin with Website Maintenance & Ongoing Support.

03

A performance question

Begin with Analytics or a Business Clarity Audit.

04

An acquisition opportunity

Add Paid Search when the opportunity and measurement plan are ready.

03 / The engagement process

A clear process before the work begins.

01

Discovery

Clarify objectives, infrastructure, priorities, constraints, and outcomes.

02

Scope

Confirm deliverables, responsibilities, timeline, boundaries, and pricing.

03

Implementation

Complete the agreed development, analytics, reporting, or campaign work.

04

Review

Evaluate deliverables and resolve agreed revisions or launch needs.

05

Ongoing Growth

Transition into ongoing support where useful.

04 / Engagement & pricing

Pricing follows the scope, not the other way around.

Final scope, timeline, deliverables, responsibilities, and pricing are confirmed after consultation, creating a clear written agreement before work begins.

Important cost note: Third-party costs are excluded unless stated, including advertising spend, subscriptions, integrations, hosting, and domains.

Schedule A Consultation

Begin with the question

What would change if your next move
was easier to see?

Bring the growth target, the tracking gap, or the data problem. We will identify the clearest place to begin.

Schedule A Consultation